kendalshride.com

Digital Design

Site Plan Maps

Design Projects

Geometric Self-Portrait

I created this design as a part of my Introduction to Computer Graphics course at Azusa Pacific University. The goal of the assignment was to create a self-portrait using only geometric shapes and limited to only three colors to fill these shapes excluding black and white. I chose this particular design because I felt it embodied my personality and personal aesthetic well. The skyline is meant to represent the city of Portland reflecting off of my favorite pair of pink sunglasses. I will always feel a strong calling towards Portland and all it has to offer.

Personal Logo

This is another design I created as part of my Introduction to Computer Graphics course at APU. The goal of this project was to create a personal logo to represent ourselves and our own self-image. For this logo, I was inspired by a quote from Walt Disney that I have adopted as my personal motto, which is "keep moving forward." To translate this into a logo, I started by hand-drawing the letter of my first name "k" and connecting the letter into a circle ending in an arrow. I then turned that drawing into a graphic. This encompasses my motto to keep moving forward, and every time I look at the logo I am reminded of that. I chose a light sage green as the fill color as it is my favorite color.

Travel Brochure

This is also a design I created as part of my Introduction to Computer Graphics course at APU. The goal of this assignment was to create a travel brochure for Southern California, inspired by vintage versions. For this assignment, I went around L.A. and took photos of some of the city's most popular tourist attractions, and then settled on this photo I took of the Beverly Hills Hotel sign. I then used many layers to create the animated look popular among old vintage travel brochures. I highlighted the colors of pink and green because that is the iconic color combination used throughout the hotel and also one of my favorite color schemes. I chose the quote "where stars reside" as many celebrities have been known to stay at the hotel, and partly what makes the hotel so intriguing to tourists.

Print Advertisement

This graphic is a print advertisement I created as part of my Introduction to Advertising course at the University of Illinois. For this project, I was tasked to design a creative brief for a real company near the UIUC campus. This print advertisement was the last part of the creative brief I designed for the coffee shop, Brewlab.

Brand Logo

This graphic is a logo I created as part of my Advertising and Brand Strategy course at UIUC. This logo was made for an aspect of my "Build a Brand" project for which I was tasked to create my own brand to compete with a real-world brand that I had been studying. This logo was part of the brand strategy for my own brand of reusable water bottles, which I named "Gaia." I chose to use the Greek goddess Gaia, the goddess of the earth, to represent my brand because as a figure she encompasses its values (such as sustainability) and aesthetics. I chose to use a neutral color scheme to go along with the brand's positioning as earthy but lively.

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